Sunday, December 26, 2021


Current Problem

DACC, which is short of Decentralized Accessible Content Chain, has noticed that centralized content platforms like for example Facebook or YouTube have failed us many times in terms of privacy, personal data management, revenue sharing and ways of content monetization. These platforms generate more and more unsatisfied customers and content creators as they are not getting the product they have signed up for earlier and new updates are only making it worse. We can find many YouTubers who openly criticize how the platform treat them or favourize one type of video over others. A fully decentralized and fair platform would be ideal to solve such problems.

General Idea

DACC¬†wants to create a better alternative for content sharing platforms with the benefits of blockchain technology and the features and improvements it can offer. They want to focus on solving problems like Personal Data Theft, IP Piracy and Monopolization of Monetization. In the reviews and media articles, you can find descriptions and opinions like: “DACC Blockchain Will Bring You Closer to the Music Artists You Love,” “The Blockchain Solution That Could Solve Music Piracy,” “DACC could help small media companies and creators better and more efficiently distribute and profit from their content.”

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In the whitepapers, DACC presents a comparison among other popular blockchain projects like Ethereum, EOS, Filecoin and Stellar. They show that even though each of the platforms has their strong sides, DACC aims to provide all of these features in one place. Especially, IAM at Chain Level and at Storage Level, as well as Scalability, Decentralization and support for the developers.

Music Marketplace

DACC aims to create music content marketplace, where users could search and purchase every type of audio content in any format and size. The main problem found with music streaming platforms is the disproportion between the value of streaming content consumed and the value of streaming content paid back to creators. The developers noticed the problem of users reuploading music to different platforms and lack of mechanisms which guarantee that the original creator will be awarded and paid.

The solution to these problems is a decentralized audio content community and platform which is based on blockchain technology and uses consensus algorithms to properly incentivize and reward all parties – from content consumers and creators, to data storage providers and blockchain validators. The lack of intermediaries will benefit both sides as it means the user could buy the content for cheaper price, while the creators will get a greater revenue than before.

Data Storage

The content will be stored in the big database powered by network contributors in the Proof of Storage Control concept. The developers leveraged key learning from the Decentralized Storage Network concept created by FileCoin to accurately track storage and data sharing by marketplace users.

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Blocks on DACC’s platform will store transactions as it’s with most of the blockchain projects, however in this case they will be specifically designed to store permission to access the specific content. By treating the access to content and data as a transaction, DACC’s platform allows for greater user sovereignty and control over their own creative content and their public social profile, reputation, and network data.

ICO Phase

The Tokens will be used as the payment method within the platform, as well as to reward the file storage contributors. The Initial Token Offering is scheduled to start on June, 10th and run for one week aiming to raise 10000ETH. A total of 30 billion DACC Tokens will be issued during that period.

The Team

The team is relatively small at this stage, however it’s good that it still managed to gather actual developers and programmers instead of only managers as it usually happens with smaller ICOs. They main developers team has many years of experience in the field. One of the members have been researching for Harvard and Microsoft in the field of Machine Learning. There is also audio tech specialist who have 12 years of experience and been working with Apple.

There are also marketing specialists and community managers to spread awareness about the project. Unfortunately, none of these information can be truly confirmed, as there are no links provided to their social media pages or LinkedId and the sole descriptions and bios lack any details. Paradoxically, there is more focus put on the advisory board than the sole developers. There are listed almost 24 advisors and experts, while only 6 team members. The project partners with platforms like DFund, ITB Capital or Tron to name a few.

Final Thoughts

The notable drawback may currently at the moment of writing this article lay in the slow loading site, which makes it hard for the potential investors to thoroughly research the project. Despite this, the site and the documentation in fact provide detailed information about all of the project aspects, they provide it both in an easy to understand way, as well as with all of the technical details. Therefore, the project seems to be prepared very well on the logistic and technical side. With the current problems and criticism that various mainstream content platforms get, such alternative may have a chance at trying to disrupt this market.

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